Prospect List Building
EAs research and compile targeted lead lists using LinkedIn Sales Navigator, Apollo.io, or ZoomInfo based on your ICP criteria, so you're always working a qualified pipeline, not a random one.
Fractional Sales & Lead Generation
Stop losing selling time to research & outreach admin
Every hour you spend building prospect lists, cleaning your CRM, or drafting cold outreach sequences is an hour you're not closing. Nacho has logged 125 time entries in sales and lead generation support, handling the pipeline work that keeps deals moving without pulling you away from revenue-generating conversations. Delegate the groundwork and stay focused on the close.
Can I delegate sales & lead generation to a Virtual Assistant?
Yes. Nacho matches you with a vetted, 100% US-based Executive Assistant or Specialist who owns your sales & lead generation every week, not a one-off task. You start with a $300 Delegation Strategy Plan, set a monthly Talent Budget from $1,000, and we match you in about a week.
See how the match works What a Talent Budget costs Book a discovery call
What we handle
What you can hand over
Recurring work your US-based Executive Assistant or Specialist owns from week one. No vague promises.
CRM Data Entry and Hygiene
Keeping Salesforce, HubSpot, or Pipedrive accurate and up to date is tedious but critical: EAs log contact details, update deal stages, and flag stale records so your pipeline reflects reality.
Cold Outreach Sequence Setup
EAs draft and load multi-step email sequences into tools like Outreach, Salesloft, or Mailshake, following your messaging framework so campaigns launch without bottlenecking on your calendar.
LinkedIn Prospecting and Connection Outreach
EAs manage connection requests, follow-up messages, and profile research on LinkedIn to warm up prospects before a call, keeping your outreach volume high without you living in the inbox.
Lead Qualification and Research
Before a discovery call, EAs pull company background, recent news, tech stack data, and contact history so you walk in prepared and the conversation starts at a higher level.
Pipeline Reporting and Follow-Up Tracking
EAs build and update pipeline dashboards in HubSpot or Google Sheets and flag deals that have gone cold or missed a follow-up window, so nothing falls through the cracks between calls.
How it works
How the handoff works
After onboarding, your dedicated Client Success Manager builds a Delegation Strategy Plan that maps your current sales process and identifies exactly where an EA can plug in: whether that's daily CRM updates, weekly list pulls, or ongoing outreach support. In the first week, your EA typically shadows your existing workflow, gets access to your CRM and outreach tools, and completes a small scoped task so you can calibrate quality before scaling up. From there, most clients establish a repeatable weekly rhythm: new prospect batches in, updated pipeline data out. Communication runs through whatever channel you already use: Slack, email, or a shared project management tool.
Your stack
Tools our team works with
We adapt to your existing stack, no forced migrations.
ZoomInfo 
LinkedIn Sales Navigator 
Salesforce 
HubSpot 
Apollo.io 
Attio The model
What delegating to Nacho actually looks like
This is ongoing delegation to one vetted, US-based person, not a task posted to a marketplace.
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Start with a Delegation Strategy Plan
A one-time $300 onboarding fee pairs you with a Client Success Manager who maps what to hand off first. See the full process.
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Get matched in about a week
We match you with a vetted, 100% US-based Executive Assistant or Specialist in your time zone. If the fit is not right, the Nacho Guarantee re-matches you free.
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Set a monthly Talent Budget
Budgets start at $1,000 a month and draw across Executive Assistants from $40/hr, Specialists from $65/hr, and Fractional Executives from $125/hr. Up to $200 of unused budget rolls over each month. For marketing-led work, that senior seat is usually a Fractional CMO. See pricing in detail.
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Three months, then month to month
The initial term is three months so the working relationship has time to compound, then it rolls month to month. Book a discovery call to size yours.
Talent Budget
What delegating sales & lead generation costs
Drag the sliders to build a monthly plan that fits your workload.
Executive Assistants
from $40/hourSpecialists
from $65/hourFractional Executives
from $125/hourYour monthly budget
$1,875
Starting at $1,000/month. One-time $300 onboarding fee includes your Delegation Strategy Plan.
Good questions
Frequently asked questions
Can an EA actually do this work without sales experience?
Nacho matches clients with EAs based on the specific tasks involved, research-heavy list building and CRM work don't require a sales background, but if you need someone who understands sales context and can draft outreach copy with the right tone, we account for that in the match. You'll have a chance to review your EA's background before work begins.
How do I hand off something as nuanced as my ICP or outreach voice?
This is exactly what the onboarding and Delegation Strategy Plan are built for: your Client Success Manager helps you document your ICP criteria, messaging guidelines, and any non-negotiables before your EA starts. Most clients find that one or two rounds of feedback in the first week is enough to calibrate quality to their standard.
Will my EA have access to my CRM and outreach tools?
Yes, EAs work directly inside your existing tools rather than asking you to adopt new ones. You'll grant access through your platform's standard user permissions, and your Client Success Manager can advise on the appropriate access level if you're unsure what to share.
What's the minimum commitment, and what happens if my sales needs change month to month?
Nacho requires an initial 3-month commitment, then moves to month-to-month, so you're not locked in if your pipeline volume shifts. Up to $200 of unused budget rolls over each month, so slower periods don't mean you lose everything above your minimum.
Ready when you are
Put more hours back into selling
Starting at $1,000/month with a one-time $300 onboarding fee, Nacho gives you a US-based EA and a clear delegation plan built around your sales process. Get started and we'll handle the pipeline work.
Not sure yet? See how it works, compare the Executive Assistant, Specialist, and Fractional Executive roles, or read why we stayed 100% US-based.