Email Campaign Setup & Scheduling
Your EA builds and schedules campaigns in Mailchimp, Klaviyo, or HubSpot: including list segmentation, template formatting, and pre-send QA checks, so campaigns go out on time without you touching the platform.
Fractional Marketing & Campaigns
Marketing support that keeps campaigns moving without consuming your week
Every hour you spend scheduling posts, pulling campaign reports, or formatting email templates is an hour not spent on strategy, creative direction, or growth. Nacho's marketing-experienced fractional specialists handle the execution layer of your marketing operation, the repeatable, time-consuming work that stalls when it lands on your plate. With 51 time entries logged across marketing and campaign support, we know what this work actually looks like day to day.
Can I delegate marketing & campaigns to a Virtual Assistant?
Yes. Nacho matches you with a vetted, 100% US-based Specialist who owns your marketing & campaigns every week, not a one-off task. You start with a $300 Delegation Strategy Plan, set a monthly Talent Budget from $1,000, and we match you in about a week.
See how the match works What a Talent Budget costs Book a discovery call
What we handle
What your Specialist takes over
Recurring work your US-based Specialist owns from week one. No vague promises.
Social Media Content Scheduling
Using tools like Buffer or Later, your EA loads approved content into your publishing queue, maintains your posting calendar, and flags gaps before they become missed weeks.
Campaign Performance Reporting
Your EA pulls metrics from Google Analytics, Meta Ads Manager, or your email platform and compiles them into a consistent report format so you're reviewing insights, not hunting down numbers.
Ad Creative Coordination
Your EA manages the handoff between your creative team and ad platforms: organizing assets in Google Drive or Dropbox, tracking revision rounds, and uploading finalized creatives to Meta or Google Ads.
Marketing Calendar Management
Your EA maintains a shared campaign calendar in Asana, Notion, or a Google Sheet, keeping launch dates, content deadlines, and promotional windows visible across your team.
Lead Magnet & Landing Page Coordination
Your EA handles the operational side of lead gen assets: updating opt-in forms, testing landing page links, tagging new subscribers in your CRM, and ensuring delivery sequences are triggering correctly.
How it works
How the handoff works
After onboarding, your dedicated Client Success Manager works with you to build a Delegation Strategy Plan that maps out exactly which marketing tasks you're handing off and what a successful handoff looks like. In the first week, your EA typically audits your existing tools and access, gets oriented in your project management system, and takes ownership of one defined workflow, often the email calendar or social scheduling queue, before expanding scope. You communicate through whatever channel already works for your team: Slack, email, Asana, or a standing weekly check-in. Most clients find a rhythm within two weeks where marketing ops are running in the background without requiring their direct involvement.
Your stack
Tools our team works with
We adapt to your existing stack, no forced migrations.
Klaviyo 
Buffer 
Later 
Google Analytics 
HubSpot 
Mailchimp The model
What delegating to Nacho actually looks like
This is ongoing delegation to one vetted, US-based person, not a task posted to a marketplace.
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Start with a Delegation Strategy Plan
A one-time $300 onboarding fee pairs you with a Client Success Manager who maps what to hand off first. See the full process.
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Get matched in about a week
We match you with a vetted, 100% US-based Specialist in your time zone. If the fit is not right, the Nacho Guarantee re-matches you free.
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Set a monthly Talent Budget
Budgets start at $1,000 a month and draw across Executive Assistants from $40/hr, Specialists from $65/hr, and Fractional Executives from $125/hr. Up to $200 of unused budget rolls over each month. For marketing-led work, that senior seat is usually a Fractional CMO. See pricing in detail.
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Three months, then month to month
The initial term is three months so the working relationship has time to compound, then it rolls month to month. Book a discovery call to size yours.
Talent Budget
What delegating marketing & campaigns costs
Drag the sliders to build a monthly plan that fits your workload.
Executive Assistants
from $40/hourSpecialists
from $65/hourFractional Executives
from $125/hourYour monthly budget
$1,700
Starting at $1,000/month. One-time $300 onboarding fee includes your Delegation Strategy Plan.
Good questions
Frequently asked questions
Do I need to have my marketing systems set up before working with a Nacho EA?
No, your EA can help you get tools configured and workflows documented as part of the initial engagement. That said, the faster you can share existing access and assets, the sooner execution begins. Your Client Success Manager will help you identify what needs to be in place before day one.
Can an EA write copy for my campaigns, or is this strictly execution support?
Nacho's Executive Assistants focus on marketing operations and execution rather than original copywriting. If you need campaign copy, content strategy, or brand messaging, that falls under our Specialist tier, a different skill set and rate. We'll help you figure out which type of support fits your actual needs during onboarding.
How do I hand off something like campaign reporting without spending more time explaining it than just doing it myself?
The first report usually takes a one-time walkthrough, a 20-minute screen share or a Loom video showing your EA where to pull numbers and how you like them formatted. After that, it runs on its own. Most clients find the setup investment pays off by the second or third reporting cycle.
What if my marketing needs change month to month, some months heavy, some light?
Up to $200 of unused budget can roll over each month, so a lighter campaign month may still carry a little forward. After the initial three-month commitment, the engagement is month-to-month, giving you flexibility if your marketing calendar shifts significantly. You can also adjust your monthly talent budget as your needs evolve.
Ready when you are
Get your marketing execution off your plate
Tell us what's backing up and we'll match you with an EA who's done this work before. Onboarding includes a Delegation Strategy Plan so nothing falls through the cracks.
Not sure yet? See how it works, compare the Executive Assistant, Specialist, and Fractional Executive roles, or read why we stayed 100% US-based.