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Reporting & Analytics · Technology

Reporting & analytics support for technology companies that can't afford reporting debt

By Zack Pennington, CEO Updated

When your engineering and product teams are shipping, nobody has time to maintain the dashboards, compile the sprint metrics, or turn raw data exports into stakeholder-ready reports. That backlog of analytics work doesn't disappear, it just gets done poorly or not at all. Nacho provides US-based assistants who specialize in the reporting workflows that keep tech companies informed without pulling your technical staff off core work.

Tools we work with: Google Looker Studio Google Analytics 4 HubSpot Salesforce

Can a Virtual Assistant handle reporting & analytics for tech companies?

Yes. Nacho matches tech companies with a vetted, 100% US-based Specialist who owns reporting & analytics week after week, not a one-off task. Set a Talent Budget starting at $1,000 a month, begin with a $300 Delegation Strategy Plan, and expect to be matched in about a week.

See how the match works What a Talent Budget costs Book a discovery call

How it works

How your Specialist owns reporting & analytics for tech companies

A Nacho EA assigned to a technology client typically owns the recurring reporting layer that lives between your data sources and your decision-makers. That means pulling exports from tools like Google Analytics, Mixpanel, HubSpot, or Jira, organizing them into structured formats, and updating live dashboards in Looker Studio, Tableau, or Google Sheets on a set cadence. They'll track KPIs like MRR, churn, DAU, sprint velocity, or NPS depending on what your team needs visibility into, and flag anomalies or trends worth your attention before your weekly leadership sync. Your role is to define what metrics matter and review the output: the EA handles the pulling, formatting, and distribution so the reports are ready when you need them.

Off your plate

What your Specialist takes off your plate

Before your first session, document where your data actually lives: the specific tools, who has access, and what reports you're already producing manually. The most common mistake is handing off a vague request like 'fix our reporting' without specifying the cadence, the audience, and the three or four metrics that actually drive decisions in your business. The clearer your starting point, the faster your EA can take ownership of the full workflow.

  1. Weekly KPI Dashboard Updates

    Pulls data from sources like Mixpanel, Stripe, or HubSpot and updates your team's shared dashboard with current metrics including MRR, churn rate, and active user counts.

  2. Sprint and Delivery Reporting

    Compiles Jira or Linear sprint data into structured reports showing velocity, ticket completion rates, and blockers for engineering leadership or client delivery reviews.

  3. Stakeholder Report Preparation

    Formats raw analytics exports into clean, presentation-ready reports or slide decks for board updates, investor reviews, or quarterly business reviews.

  4. Funnel and Conversion Analysis Summaries

    Pulls funnel data from Google Analytics 4 or your product analytics tool and summarizes conversion performance by stage, channel, or cohort for your marketing or growth team.

  5. Recurring Data Audit and Cleanup

    Reviews reporting inputs on a set schedule to catch tracking gaps, duplicate entries, or data inconsistencies before they surface in a leadership meeting.

Your stack

Tools our team works with

We adapt to your existing stack, no forced migrations.

Google Analytics 4
Salesforce
Zapier
Microsoft Excel
Google Looker Studio
Make.com

...and many more!

Client proof

Trusted by tech companies

Nacho supports tech companies including Permute AI, Ritual, handling everything from reporting & analytics to broader operational support.

The model

What delegating to Nacho actually looks like

This is ongoing delegation to one vetted, US-based person, not a task posted to a marketplace.

  1. Start with a Delegation Strategy Plan

    A one-time $300 onboarding fee pairs you with a Client Success Manager who maps what to hand off first. See the full process.

  2. Get matched in about a week

    We match you with a vetted, 100% US-based Specialist in your time zone. If the fit is not right, the Nacho Guarantee re-matches you free.

  3. Set a monthly Talent Budget

    Budgets start at $1,000 a month and draw across Executive Assistants from $40/hr, Specialists from $65/hr, and Fractional Executives from $125/hr. Up to $200 of unused budget rolls over each month. For operations-led work, that senior seat is usually a Fractional COO. See pricing in detail.

  4. Three months, then month to month

    The initial term is three months so the working relationship has time to compound, then it rolls month to month. Book a discovery call to size yours.

Talent Budget

What delegating reporting & analytics costs for tech companies

Drag the sliders to build a monthly plan that fits your workload.

Executive Assistants
from $40/hour
10 hours $400
Specialists
from $65/hour
20 hours $1,300
Fractional Executives
from $125/hour
0 hours $0
Your monthly budget
$1,700

Starting at $1,000/month. One-time $300 onboarding fee includes your Delegation Strategy Plan.

Good questions

Frequently asked questions

Do Nacho EAs need direct access to our production database or internal systems?
Not typically. Most reporting work at this level is handled through exported data, read-only dashboard access, or integrations within tools like Looker Studio, Google Sheets, or your existing BI platform. Your EA will work with whatever access level your security policy allows, they'll tell you upfront what they need to do the job.
We already have a data analyst. How does an EA fit alongside that role?
An EA handles the recurring, structured reporting work that doesn't require analytical modeling: pulling numbers, updating dashboards, formatting reports, and distributing them on schedule. This frees your analyst to focus on deeper work like building models, running experiments, or answering novel business questions rather than maintaining weekly decks.
How quickly can an EA get up to speed on our specific metrics and reporting stack?
Most technology clients see an EA operating independently on recurring reports within two to three weeks. Nacho's onboarding includes a Delegation Strategy Plan built by your Client Success Manager, which is specifically designed to document your workflows and hand them off cleanly so you're not re-explaining context every week.

Ready when you are

Stop letting reporting work sit on the backlog

Nacho has logged over 143 time entries in Reporting & Analytics work across industries. Start with a $1,000/month talent budget and a dedicated Client Success Manager who will map out exactly what to delegate first.

Not sure yet? See how it works, compare the Executive Assistant, Specialist, and Fractional Executive roles, or read why we stayed 100% US-based.