Comparison Guide

Nacho vs. BELAY

Two US-based staffing services with different approaches to virtual support. Here's an honest look at how they compare so you can choose the right fit for your business.

A quick overview

The short version

BELAY is the better fit if you need exactly one dedicated US-based role filled, a Bookkeeper, a Virtual Assistant, or a Social Media Manager, and your work sorts neatly into that single job description. Nacho is the better fit if your work spans administrative, specialist, and strategic levels and you'd rather flex one budget than hire three separate people. Both companies staff US-based professionals, so time zones aren't the deciding factor here. The real differences are commitment and scope: BELAY runs on a 6-month minimum with pricing quoted on a sales call, while Nacho publishes a $1,000/mo minimum Talent Budget, a 3-month initial commitment, and rates of $40/hr for Executive Assistants, $65/hr for Specialists, and $125/hr for Fractional Executives. Below is a side-by-side comparison. Both services also appear in our roundup of the best virtual assistant companies.

Dedicated US-based contractors · Custom pricing · 6-month minimum

Flexible team · US-based · Scalable monthly budget

Some of our US-based talent

Run the numbers

Nacho vs. BELAY, head to head

Criteria
Talent location	US-based	US-based
Pricing model	$1,000/mo minimum budget + $300 onboarding plan	Custom pricing (not published)
Contract commitment	3 months, then month-to-month	6-month minimum contract
Talent types	EAs + Specialists + Executives	VAs, Bookkeepers, Social Media Managers
Hours	Flexible, scale up or down	Fixed monthly hour blocks
Pricing transparency	Minimums published on website	Requires a sales call
Onboarding	$300 Delegation Strategy Plan	Standard matching process
Where your money goes	Majority of fees go directly to talent	Undisclosed split
Scaling	Spread budget across multiple talent	Add additional dedicated contractors

Nacho leads in 8 of 9 categories. Want to see how it works for your business?

Book a discovery call

The honest take

Which service fits you better?

Both are legitimate options. The right choice depends on what your business needs.

may be better if…

You need a dedicated bookkeeper or social media manager specifically
You prefer working with a single dedicated contractor
You're comfortable with a longer contract commitment
Your work fits neatly into one role

is the better fit if…

You'd rather not sign a 6-month minimum or book a sales call just to learn the price
You need a flexible mix of administrative, specialist, and strategic support
You want US-based professionals in your time zone
You prefer to start with a smaller budget and scale as needed
You value month-to-month flexibility after an initial commitment
You need more than an EA, like content creation, CRM management, or operational strategy
You want built-in oversight with weekly reporting and account management
You care about working with talent that's fairly compensated and invested in your success

The difference

Why businesses choose Nacho

Real people, not ticket queues

You'll work with the same small team of people who know your business, not bots or rotating support reps. When you need something, you talk to a real person who already has context.

Three levels of talent

Access EAs, Specialists, and Executives from one monthly budget. No need to hire separately for admin, creative, or strategic work.

Flexible monthly budget

Start at $1,000/mo and scale up or down as your needs change. No long-term contracts after your initial 3-month commitment.

US-based professionals

Every team member is a vetted, US-based professional. No timezone gaps, no cultural misalignment, no language barriers.

Talent-first pay model

The majority of your budget goes directly to the people doing the work. That means better talent, lower turnover, and professionals who are genuinely invested in your success.

Built-in oversight

Weekly reporting and dedicated account management keep everything running smoothly so you can focus on your business, not managing your assistant.

Helping owners & execs

10+ yrs of matching fractional professionals

100% US-based fractional talent network

100K+ hours returned to clients

$10M+ saved through delegation

Nacho found me the best EA of my life!

Noah Kagan Chief Sumo & CEO

Our fractional COO from Nacho has been an incredible addition to our team. We're so grateful for her warmth, care, and how seamlessly she's stepped in.

Dorly Roy Creative Director

Nacho took the time to understand my needs and matched me with an exceptional Executive Assistant who's become invaluable. The process was thoughtful, seamless, and supportive from start to finish.

Melissa Dotson President/Owner

I tried hiring a full-time assistant on my own, and it was an epic fail. Using Nacho instead was one of the best investments I've made in my business.

Felicia Reed Owner

Nacho has figured out what the small business owner needs to thrive. The day I hired Nacho was the day when my personal productivity and job satisfaction began to soar.

Kathy Schwartz Founder

Nacho has become a trusted extension of my business, consistently connecting me with skilled professionals for everything from design and marketing to CRM support and AI projects.

Amy Wolfgang Owner + Executive Leadership Coach

When our ambition outpaced our bandwidth, Nacho connected us with someone we work with every week who's just as passionate about our projects as we are and truly feels like part of the team.

Kara Timmins Sr. Marketing Manager