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Design & Content

A Specialist producing on-brand Adobe Express content at your team's pace

You already know what you need built in Adobe Express. The problem is finding consistent time to produce it. Nacho's fractional design specialists work directly inside your account, building templates, maintaining brand kits, and turning out on-brand content at the pace your team actually needs. This is not a hand-it-off-and-hope arrangement. You stay in control of approvals while we handle the production work.

Can I delegate my Adobe Express work to someone else?

Yes. Nacho matches you with a vetted, 100% US-based Specialist who works inside your own Adobe Express account and owns that work month after month, not as a one-off task. Onboarding starts with a $300 Delegation Strategy Plan, your Talent Budget starts at $1,000 a month, and matching takes about a week.

What we do

What your Specialist takes over in Adobe Express

Recurring work your US-based Specialist owns inside your own Adobe Express account. No vague promises.

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Build and Lock Down Your Brand Kit

We configure your Brand Kit inside Adobe Express with your exact hex codes, approved fonts, and uploaded logo variants. Once locked, every template we create pulls from those brand assets automatically, so off-brand colors and wrong font weights stop appearing in published content. We document the kit structure so any team member can use it without breaking consistency.

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Design a Reusable Template Library

We build a structured library of templates sized and formatted for your recurring content needs, whether that is social posts, email headers, event flyers, or internal presentations. Each template is built with editable text fields and locked background layers so your team can swap copy without accidentally moving design elements. We name and organize templates in your account so they are easy to find and hand off.

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Produce Batch Content from a Single Brief

When you have a campaign, product launch, or event that needs 10 to 30 assets in multiple formats, we take your brief and produce the full batch inside Adobe Express using your approved templates and brand kit. Deliverables are exported in the correct file formats and dimensions for each channel. You review and approve before anything goes out.

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Audit and Rebuild a Disorganized Account

If your Adobe Express account has accumulated templates from multiple contributors, inconsistent naming, or outdated brand assets, we audit the full account, archive what is no longer relevant, and rebuild a clean folder structure. We update any templates that reference old logos or deprecated brand colors and document what was changed and why.

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Resize and Adapt Assets Across Formats

We take approved master designs and use Adobe Express resize tools to adapt them across every required format: square, portrait, landscape, Story, banner, and print dimensions. Each resized version is checked for layout integrity so cropped text and shifted elements do not make it into your export folder. This is especially useful for teams running the same campaign across multiple platforms simultaneously.

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Connect Adobe Express Output to Your Publishing Workflow

We export finished assets in the formats your downstream tools require and place them directly into the folders, project management boards, or shared drives your team uses to schedule and publish content. If you use a social scheduling tool like Buffer or Later, we can drop exports into the correct queues with naming conventions that match your editorial calendar. This removes the manual handoff step between design completion and content publishing.

The handoff

How the Adobe Express handoff works

During onboarding, your Client Success Manager reviews your existing Adobe Express account, if you have one, and identifies what is already working, what needs to be rebuilt, and what is missing entirely. From that audit, we build a prioritized roadmap that matches your content volume and team capacity. Your assigned specialist works directly inside your account using your Brand Kit and templates, and documents every build so nothing lives only in someone's head. You approve deliverables before anything is finalized, and your Client Success Manager stays in the loop to adjust priorities as your needs shift.

Use cases

Common Adobe Express workflows we build

A few of the most common workflows our team has deployed with Adobe Express.

1

Content brief in Notion or Asana → Adobe Express production → exported assets to Google Drive

When a content brief is marked ready in your project management tool, our specialist picks it up, produces the required assets inside Adobe Express using your template library, and exports finished files to the designated Google Drive folder with standardized naming. Your social or marketing team can then pull directly from that folder without chasing files.

2

New event or campaign → branded template set built in Adobe Express → shared with internal team

When a new event or campaign is confirmed, we build a dedicated template set inside Adobe Express sized for every required placement, apply your brand kit, and share the template folder with your internal team so they can self-serve on copy updates. This prevents each campaign from starting from scratch or drifting off-brand.

3

Monthly social calendar → batch asset production in Adobe Express → scheduled in Buffer or Later

At the start of each content cycle, we receive your editorial calendar, produce all required social graphics inside Adobe Express, and export them directly into your scheduling tool with correct dimensions and file names. Your team reviews the queue and hits publish without touching the design files.

4

Brand refresh → Adobe Express Brand Kit update → audit and update of all active templates

When your brand colors, fonts, or logo change, we update the Brand Kit in Adobe Express first, then audit every active template in your account to replace outdated assets and verify that locked layers are still correct. You get a documented list of every template touched and a before-and-after reference for your records.

5

Blog post or press release published → supporting social graphics created in Adobe Express → distributed across channels

When a new piece of long-form content goes live, we produce a set of supporting social graphics inside Adobe Express using pull quotes, key stats, or headline copy from the piece, then export and deliver them sized for each platform. This keeps your content repurposing workflow on a consistent cadence without requiring design time from your core team.

The model

What delegating Adobe Express actually looks like

This is ongoing delegation to one vetted, US-based person, not a task posted to a marketplace.

  1. Start with a Delegation Strategy Plan

    A one-time $300 onboarding fee pairs you with a Client Success Manager who audits your Adobe Express setup and maps what to hand off first. See the full process.

  2. Get matched in about a week

    We match you with a vetted, 100% US-based Specialist in your time zone who works in your own account. If the fit is not right, the Nacho Guarantee re-matches you free.

  3. Set a monthly Talent Budget

    Budgets start at $1,000 a month and draw across Executive Assistants from $40/hr, Specialists from $65/hr, and Fractional Executives from $125/hr. Up to $200 of unused budget rolls over each month. For marketing-led work, that senior seat is usually a Fractional CMO. See pricing in detail.

  4. Three months, then month to month

    The initial term is three months so your Specialist has time to learn the account properly, then it rolls month to month. Book a discovery call to size yours.

Talent Budget

What delegating Adobe Express costs

Drag the sliders to build a monthly plan that fits your workload.

Executive Assistants
from $40/hour
10 hours $400
Specialists
from $65/hour
20 hours $1,300
Fractional Executives
from $125/hour
0 hours $0
Your monthly budget
$1,700

Starting at $1,000/month. One-time $300 onboarding fee includes your Delegation Strategy Plan.

Good questions

Frequently asked questions

Do I have to give your team full access to my Adobe Express account?
You control access and can grant or revoke it at any time through Adobe Express sharing settings. Most clients add our specialist as a collaborator with editing access to specific projects or folders rather than full account admin rights. We never store your credentials and we work only inside the scope you define.
How does ongoing Adobe Express support work after the initial setup?
After the initial build phase, most clients use their monthly hours for recurring production work: new templates for campaigns, batch asset creation, resizing for new platforms, and periodic brand kit updates. Your Client Success Manager helps you decide how to allocate hours each month based on your content calendar so you are not guessing how much time to reserve.
Is Adobe Express the right tool for what I need, or should I be using something else?
Adobe Express is a strong fit for teams that need fast, on-brand content production without requiring full Adobe Creative Cloud proficiency. If your work involves complex photo retouching, multi-page print layouts, or motion graphics beyond simple animation, tools like Photoshop, InDesign, or After Effects may be more appropriate. Our specialists can flag during onboarding if your specific use case would be better served by a different tool in the Adobe suite or elsewhere.
What happens to the templates and assets if I stop working with Nacho?
Everything we build lives in your Adobe Express account, which you own. Templates, brand kits, exported files, and folder structures all stay in your account when our engagement ends. We also provide documentation of what was built so your team or a future contractor can continue without starting over.
How quickly can a specialist start working in my Adobe Express account?
After completing onboarding, which includes a one-time $300 fee and a Delegation Strategy Plan session with your Client Success Manager, your specialist can typically begin active work within the first week. The onboarding call is where we review your existing setup and set priorities, so the specialist starts with a clear scope rather than figuring it out as they go.

Ready when you are

Want to delegate your Adobe Express work?

Book a discovery call and we will audit your current Adobe Express setup, identify what needs to be built or cleaned up, and give you a prioritized roadmap before you commit to anything.

Not sure yet? See how it works, compare the Executive Assistant, Specialist, and Fractional Executive roles, or read why we stayed 100% US-based.